In this Christmas, CityPlaza has used neon light as their main element to decorate their mall. And we have suggested them to cross over with some brands which located in CityPlaza to join this celebration. Other than that, we proposed to have a bidding on those neon lights, so that people can bring the happiness to home.

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The outcome, four brands, Levi's, DanRyan's, Sport b. and Movie Movie have joined our campaign. And we have edited an animation to promote this. And their brand's neon light have been really made out!